NHL Awards Graphics Packages
Creative Director: Maria Rapetskaya
Executive Producer: Cathy Humphrey
Lead Animator: Stephen McNally
UC designed and produced two extensive motion graphics packages with over 200 deliverables in multiple dimensions delivered for stage screens and broadcast. The 2017 show added the live NHL Expansion Draft to its usual awards program. A slicker, stylized look for the Awards Show portion and a more traditional broadcast sports approach for Expansion Draft visually set these concurrent events apart throughout the show.
- "Undefined Creative Produces Motion Graphics Packages for 2017 NHL Awards, Expansion Draft" // Sports Video Group, July 25, 2017
- "Motion Graphics Packages: NHL Awards Show and NHL Expansion Draft Presented by T-Mobile" // Shoot Magazine Online, July 25, 2017
- "Design: Undefined Creative Completes NHL Packages" // Post Magazine, July 2017