Digital Marketing, Social Media
Creative Director: Maria Rapetskaya
Executive Producer: Cathy Humphrey
Lead Animator: Stephen McNally
Illustration: Stephen McNally & Mikaela Kalmar
Transit Center is an advocacy group dedicated to improving urban mobility nationwide. The "Fare Capping" campaign promotes a new & improved public transit fare structure for NYC's MTA. This video helps gather public support by explaining the system and the details behind it with easily digestible animation.