Creative Development Scriptwriting 2D Animation Sound Design (HOBO Audio Company) Goal: Create a General Presentation Video to speak to the mission and message of Food Fight, an organization dedicated to changing the way we think about and CHOOSE our food. The video would serve multiple purposes: live screenings at large events, small screenings at educational gatherings and online viewing as part of Food Fight's action “Tool Kit.” Challenge: Convey this message to kids, teens and adults alike in a way that doesn't look like the same tired infographic. Solution: We got inspired – by the colors and shapes and textures of food! Over a hundred cut-out images and a dose of stop-motion-styled animation gave us an off-the-beaten path landscape for planting our facts, stats, and goals.