NHL

GameCenter Live
Promo Campaign

US / International Broadcast, Website, Social Media

CREDITS: 
Director / Creative Director: Maria Rapetskaya
Executive Producer: Cathy Humphrey
Director of Photography: Chris Kostianis
2D Animator: Richard Hawkins
Color Correction: Malika Franklin
Compositing: Joseph Brigati
Sound Design: Diego Jimenez

To show off the App's central features, we started with a multi-day shoot in 4K, then adapted the design of the app graphics to animation. The :30 and :15 spots were versioned in eight languages and aired internationally across North America and Europe.


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