OUR TEAM.

we're headed by two gals.
who met freshman year of high school...
in graphic design class.

MARIA RAPETSKAYA
Creative Director

Eternally fresh. Dedicated. Enthusiastic. Maria is the creative leader and architect of Undefined Creative.
Artist. Educator. Public speaker. Pro-bono pay-it-forward give-backer. Internationally honored, screened and published.
Travel addict. Sixty-three countries, six continents, and counting. Free travel tips with any project purchase.

Teaching & Mentoring: NYU, University of the Arts, NYU School of Continuing & Professional Studies, 3% Conference.
Publications & Speaking: 99U, Fast Company, Fortune, Entrepreneur, Brandchannel, AIGA, Promax Daily Brief, Motion, Manhattan Edit Workshop, Sports Video Graphics Summit, Pratt Institute.
Professional Associations: SVG Sports Graphics (Committee Member), Promax/BDA, AIGA, Taproot+, Catchafire.


CATHY HUMPHREY
Executive Producer

Budget magician. Scheduling wizard. Resource juggler.
Over 15 years of miracle-making, managing multi-million dollar creative companies. Cathy gives every project her all, big or small.
Initiative-taker, prioritizer and multitasker. Personable at every turn. Proactive to a fault. As if that was even possible.

Clients and Companies: NBC Universal, National Hockey League, MoMA, United Nations, Discovery Communications, Meredith Publishing, Media2, Fox Sports, Time Warner, National Geographic, Major League Baseball, Black Enterprise, MSG Network, USTA (US Open), NY Yankees, NY Mets and NY Rangers, among others.